CG2 offers trade promotion management and trade promotion optimization consulting services for consumer goods manufacturers.  Improve your trade promotion spending return on investment using one of our consulting projects:

 Discussion & Discovery

Quick consulting review by CG2 TPM experts to assess your TPM and TPO opportunities.

Effectiveness & Efficiency

Improve the Effectiveness and Efficiency of your trade promotion spending.

Research & Recovery

Similar to retailer post-audits, our R2 program helps you recover trade spending

Custom Consulting

Design your own unique project to improve your trade promotion business practices.


CG2 consulting is available on a per-diem, project and contingency fee basis.